Introduce SHA Wellness Clinic to Indians, highlighting its decade old legacy
Shine the spotlight on the SHA method and SHA approach to creating positive, substantial, and lasting change to your health and well-being
Draw attention and build appeal to the life-changing experience offered at SHA – where health is viewed not simply as the absence of illness, but rather as the optimal state of physical, mental and spiritual well-being
Actions
Marked the SHA Wellness 10th anniversary and introductions in India with an Editor & Influencer lunch in New Delhi & Mumbai
Secured One on One meetings for Mr. Alenjandro Bataller, VP of SHA Wellness with health & wellness advocates in each city (Sumaya Dalmia, Vir Sanghvi, Karishma Manga Bedi)
Strengthened the India chapter by inviting and hosting minimum 10 leading lifestyle magazine editors and select influencers from India to the SHA Wellness Clinic in Spain to experience the SHA Discovery Programme
Results
2-3 page (minimum) features in 9 titles invited for the experiential
Glowing reviews and recommendations by the visiting Editors & influencers
Bollywood actor to consider investment in SHA Wellness and its further expansion plans
